White-Label App Setup

Everything you need to prepare and what to expect at each step — from branding assets to your own listing on the App Store.

schedule 5 min read school Itensity Academy update April 2026

timeline The Process From brief to App Store Your white-label project follows a structured process. Here’s what happens at each stage and what we need from you. Step 1

Quote & Payment

Your project kicks off once the quote is accepted and the setup fee is received. Your account manager confirms the timeline and introduces the process.

Step 2

Submit Your Branding

Send us the visual assets we need to build your app. The more polished the handoff, the faster we move.

What we need from you High-resolution logo (PNG, transparent background, min 1024×1024px), your primary brand colour as a hex code, and a privacy policy URL hosted on your website. Step 3

Design & Build

We apply your branding across the app — colours, logo, splash screen, and App Store listing assets. The app is built and prepared for your review.

Step 4

Design Sign-Off

We share a preview of your branded app. Confirm the logo placement, colours, and overall look before we submit to the stores.

Step 5

Testing

We run internal testing and invite your team to verify on real devices. You’ll provide email addresses for TestFlight (iOS) and Play Store (Android) access.

What we need from you 1–2 email addresses for iOS testers, Android tester emails, and a test member account loaded in your system for the App Store review team. Step 6

Store Submission

Once approved, we submit to all three stores. Apple and Google typically review within 1–3 business days. Huawei can take slightly longer.

Step 7

Go Live

Your app is live and searchable. Members find it by name, download it, and log in with their existing credentials. We send you the direct links to share.

phone_iphone Apple App Store android Google Play devices Huawei AppGallery checklist Setup Checklist What you need to prepare Use this as a practical checklist. The smoother the handoff, the faster your app goes live. palette Branding Assets High-resolution logo — PNG with transparent background, minimum 1024×1024px. Used for the app icon, splash screen, and store listing. Primary brand colour — Hex code (e.g. #1A2B3C). Applied to headers, buttons, and key interface elements. Intro video or welcome image (optional) — Shown on the app’s welcome screen before login. gavel Legal & Compliance Privacy policy URL — A publicly accessible page on your website. Required by Apple and Google for store approval. Terms & conditions — Uploaded and linked in your Itensity back office. settings Back-Office Readiness Gym details — Contact info, address, and operating hours accurate in your facility profile. Booking rules — Cancellation windows, credit requirements, and capacity limits configured. Payment gateway — Netcash or your chosen provider is active and tested. Membership tariffs — Packages visible to members in-app are correctly set up. bug_report Testing & Launch iOS tester emails — 1–2 personal Apple ID email addresses for TestFlight invitations. Android tester emails — For Google Play internal testing access. Test member account — A demo member in your system for Apple’s review team to log in with. Launch plan — How you’ll tell members: in-club signage, email, social media, website. image Asset Specs File requirements Getting these right upfront avoids back-and-forth. App icon / logo PNG (transparent) 1024 × 1024px minimum. Square, no rounded corners — stores apply these automatically. Splash screen logo PNG or SVG High-res vector preferred. Displayed on the loading screen when the app opens. Primary colour Hex code e.g. #1A2B3C — used for headers, buttons, status bars, and key interface elements. Intro video MP4 (optional) Under 30 seconds, portrait (1080 × 1920px). Played once on first open. Privacy policy Public URL Must be accessible without login. Required by Apple and Google for store approval.