Itensity Fitness Management Software

Trusted by 750+ Fitness Businesses Globally

The smarter way
to run your gym.

Bookings, payments, members, marketing, and AI โ€” unified in one powerful platform. Less admin. More revenue. Happier members.

3K+
Active Gyms
2M+
Members Managed
98%
Uptime Guarantee
itensity dashboard
Revenue Today
$8,420
โ†‘ 23% vs yesterday
Active Members
1,284
47 joined this week
Classes Today
18
3 remaining
Weekly Revenue
NPS Score
82
โฌ† Excellent
Trusted by leading fitness businesses
FitLife Studios
CrossFit Nation
FlowYoga Co.
Iron Athletics
PurePerform
EliteFit Club

One platform.
Infinite possibilities.

No more juggling 6 different apps. Every tool your fitness business needs โ€” built together, working together.

Scheduling
Smart Class Booking
Automated scheduling with waitlists, recurring bookings, and real-time capacity. Members book in seconds from any device.
Explore feature โ†’
Payments
Seamless Payments
Accept payments, automate billing, and manage memberships. POS, online, and in-app โ€” all unified under one roof.
Explore feature โ†’
Members
Member Management
Full member profiles, progress tracking, attendance history, and automated re-engagement sequences for at-risk members.
Explore feature โ†’
Marketing
Automated Marketing
Email campaigns, SMS, and push messages triggered at exactly the right moment โ€” win-back, upsell, referrals, and retention.
Explore feature โ†’
Mobile App
White-Label Member App
Your brand, your app. Members book classes, track workouts, and stay connected โ€” on iOS and Android under your gym's name.
Explore feature โ†’
Analytics
Revenue Intelligence
Real-time dashboards showing revenue trends, member retention, churn risk, and class performance. Data-driven decisions.
Explore feature โ†’

Built for every
type of studio.

Whether you run a CrossFit box, yoga studio, or multi-location gym chain โ€” Itensity scales effortlessly with you.

Multi-area Access Control
Gate access by membership tier โ€” cardio floor, weights, pool, sauna, and classes.
Peak Hours Optimisation
AI-powered scheduling insights to reduce overcrowding and maximise floor usage.
PT Session Management
Manage trainer availability, client bookings, session packs and commission all in one place.
Instructor Payroll
Automated pay splits, commission tracking, and class-based earning reports.
Class Pack & Punch Cards
Flexible package management โ€” 5-class packs, monthly unlimited, intro offers.
Waitlist & Late Cancel
Auto waitlist promotion and customisable cancellation policies with instant notifications.
WOD Programming
Publish daily WODs, track scores, and run leaderboards directly in the member app.
Competition Management
Run in-house competitions, heats, scoring, and public results boards with ease.
Trusted by leading fitness businesses
FitLife Studios
CrossFit Nation
FlowYoga Co.
Iron Athletics
PurePerform
EliteFit Club

One platform.
Infinite possibilities.

No more juggling 6 different apps. Every tool your fitness business needs โ€” built together, working together.

Scheduling
Smart Class Booking
Automated scheduling with waitlists, recurring bookings, and real-time capacity. Members book in seconds from any device.
Explore feature โ†’
Payments
Seamless Payments
Accept payments, automate billing, and manage memberships. POS, online, and in-app โ€” all unified under one roof.
Explore feature โ†’
Members
Member Management
Full member profiles, progress tracking, attendance history, and automated re-engagement sequences for at-risk members.
Explore feature โ†’
Marketing
Automated Marketing
Email campaigns, SMS, and push messages triggered at exactly the right moment โ€” win-back, upsell, referrals, and retention.
Explore feature โ†’
Mobile App
White-Label Member App
Your brand, your app. Members book classes, track workouts, and stay connected โ€” on iOS and Android under your gym's name.
Explore feature โ†’
Analytics
Revenue Intelligence
Real-time dashboards showing revenue trends, member retention, churn risk, and class performance. Data-driven decisions.
Explore feature โ†’

Built for every
type of studio.

Whether you run a CrossFit box, yoga studio, or multi-location gym chain โ€” Itensity scales effortlessly with you.

Multi-area Access Control
Gate access by membership tier โ€” cardio floor, weights, pool, sauna, and classes.
Peak Hours Optimisation
AI-powered scheduling insights to reduce overcrowding and maximise floor usage.
PT Session Management
Manage trainer availability, client bookings, session packs and commission all in one place.
Instructor Payroll
Automated pay splits, commission tracking, and class-based earning reports.
Class Pack & Punch Cards
Flexible package management โ€” 5-class packs, monthly unlimited, intro offers.
Waitlist & Late Cancel
Auto waitlist promotion and customisable cancellation policies with instant notifications.
WOD Programming
Publish daily WODs, track scores, and run leaderboards directly in the member app.
Competition Management
Run in-house competitions, heats, scoring, and public results boards with ease.
Today's Schedule
Thu, 19 Feb
6:00 AM
HIIT Strength
Coach Mike ยท Studio A
8/12
7:30 AM
Morning Yoga
Coach Sarah ยท Studio B
11/12
9:00 AM
Boxing Cardio
Coach Lee ยท Main Floor
Full
10:30 AM
Open Gym
Self-directed ยท All Areas
โˆž
12:00 PM
Lunchtime BURN
Coach Amy ยท Studio A
4/10

The numbers speak
for themselves.

37%
Average revenue increase
4.2h
Admin time saved per day
2.8ร—
Member retention boost
21d
Average time to full ROI
Itensity AI

Your gym's
intelligent co-pilot.

Itensity AI analyses your member data, class performance, and revenue in real-time โ€” delivering predictions, insights, and automated actions that help you grow and retain members.

Churn prediction & alerts
Smart pricing suggestions
Auto-marketing sequences
Member sentiment analysis
Class demand forecasting
AI member chatbot
Itensity AI
Live intelligence
๐Ÿ”ด Churn Risk Alert
23 members haven't visited in 14+ days and show high churn probability. Recommend sending a personalised win-back offer now.
๐Ÿ“ˆ Revenue Opportunity
Your Tuesday 6pm slot is consistently 94% full. Adding a parallel session could generate +$1,840/month.
โšก Quick Win
Members attending 3+ classes in week 1 have 4ร— higher 6-month retention. Your onboarding could be improved.
94%
Prediction accuracy
1.2s
Avg response time
24/7
Always on
Monthly Projection
+$4,200
From AI recommendations

Gym owners love Itensity.

โ˜…โ˜…โ˜…โ˜…โ˜…
"We switched from MindBody and haven't looked back. Revenue is up 34% and I spend half the time on admin. The AI insights are genuinely game-changing."
JK
Jamie Kowalski
Owner, Iron Athletics ยท 3 Locations
โ˜…โ˜…โ˜…โ˜…โ˜…
"The member app is beautiful. Our clients love booking through it, and the automated re-engagement messages brought back 40+ members we'd written off."
SR
Sarah Reeves
Director, FlowYoga Studios
โ˜…โ˜…โ˜…โ˜…โ˜…
"Setup took less than a day. The support team is incredible and the platform just works. Our coaches love it, our members love it. Simple as that."
TM
Tom Marchetti
Head Coach, CrossFit Nation HQ

Ready to grow
your gym?

Join 3,000+ fitness businesses already running smarter with Itensity. No contracts, no setup fees โ€” cancel anytime.

โœ“ 14-day free trial
โœ“ No credit card required
โœ“ Cancel anytime

The numbers speak
for themselves.

37%
Average revenue increase
4.2h
Admin time saved per day
2.8ร—
Member retention boost
21d
Average time to full ROI
Itensity AI

Your gym's
intelligent co-pilot.

Itensity AI analyses your member data, class performance, and revenue in real-time โ€” delivering predictions, insights, and automated actions that help you grow and retain members.

Churn prediction & alerts
Smart pricing suggestions
Auto-marketing sequences
Member sentiment analysis
Class demand forecasting
AI member chatbot
Itensity AI
Live intelligence
๐Ÿ”ด Churn Risk Alert
23 members haven't visited in 14+ days and show high churn probability. Recommend sending a personalised win-back offer now.
๐Ÿ“ˆ Revenue Opportunity
Your Tuesday 6pm slot is consistently 94% full. Adding a parallel session could generate +$1,840/month.
โšก Quick Win
Members attending 3+ classes in week 1 have 4ร— higher 6-month retention. Your onboarding could be improved.
94%
Prediction accuracy
1.2s
Avg response time
24/7
Always on
Monthly Projection
+$4,200
From AI recommendations

Gym owners love Itensity.

โ˜…โ˜…โ˜…โ˜…โ˜…
"We switched from MindBody and haven't looked back. Revenue is up 34% and I spend half the time on admin. The AI insights are genuinely game-changing."
JK
Jamie Kowalski
Owner, Iron Athletics ยท 3 Locations
โ˜…โ˜…โ˜…โ˜…โ˜…
"The member app is beautiful. Our clients love booking through it, and the automated re-engagement messages brought back 40+ members we'd written off."
SR
Sarah Reeves
Director, FlowYoga Studios
โ˜…โ˜…โ˜…โ˜…โ˜…
"Setup took less than a day. The support team is incredible and the platform just works. Our coaches love it, our members love it. Simple as that."
TM
Tom Marchetti
Head Coach, CrossFit Nation HQ

Ready to grow
your gym?

Join 3,000+ fitness businesses already running smarter with Itensity. No contracts, no setup fees โ€” cancel anytime.

โœ“ 14-day free trial
โœ“ No credit card required
โœ“ Cancel anytime